Bob W is, as a Finnish hospitality brand, rapidly growing with hotels in across Europe. They faced the challenge of managing projects (mainly new openings of locations) efficiently. In an insightful interview, Jeremy Slater, COO of Bob W, shared how Bluehive revolutionized their project management system by implementing Asana. We dig into Bob W's journey to streamlined efficiency and enhanced collaboration.

The impact of Bluehive

Jeremy emphasized the challenges Bob W face with disconnected project management across various platforms. With Bluehive's expertise, they implemented Asana as their central project management tool, integrating various workflows and automating processes. This shift not only improved efficiency, but also encouraged widespread adoption within the company.

Favourite Asana Features

Jeremy highlighted the flexibility and diverse use cases of Asana, from basic task management to project management during a complex hotel launch. His favourite feature? The workflows and automations that facilitate seamless task transitions and specific assignments. In particular, Jeremy found the ability to categorize tasks automatically based on custom fields to be incredibly powerful when utilized properly.

Why Bob W chose Bluehive

Choosing Bluehive was a strategic decision for Bob W. While Jeremy saw the potential of Asana, the team had not been using it to its fullest. Bob W decided to partner with Bluehive to not only do a full scan to see how they can be using it better, but also to help them by partnering with different departments and help them actually improve their functionality and usage of the tool. The partnership with Bluehive has enabled Bob W to leverage Asana's full potential, notably in their People Operations and launch team.

The future with Bluehive and Asana

Regardless, Jeremy mentioned that they thought Asana wasn't the right fit for complex project management, Jeremy now feels completely confident that Bluehive's guidance had made the platform work seamlessly for them. As Bob W evolves, Jeremy views Bluehive as a key partner in their journey, believing that their collaboration will yield ongoing benefits and ensure Asana's full potential is realized.

Inspired by Bob W's story? Contact us to see how we can adapt Asana's powerful tools to your business needs and drive your project management to new heights.